7 Important Video Marketing Tips To Help Create Better YouTube Videos For You & Your Business

hello my name is ben Lovegrove and in this video i'm going to describe some video marketing tips that may help to draw attention to you or your business video marketing is surprisingly easy and affordable which is great news for all of us as video is a very popular medium for those seeking information YouTube is often a more popular search engine than Google people prefer to hear narration and watch visuals than read pages of text of course your website may include a video but ideally that video needs to be created and uploaded to YouTube and then optimized for searches before it's embedded in your web page so whether you're a sole trader small business or any organization considering the potential within video marketing for attracting new clients then here are some tips tip number one less is more keep your video short a good rule of thumb is about four to five minutes at a normal narration pace it'll be about 500 to 600 words if there's too much detail viewers will become bored and click on one of the suggested videos in the YouTube sidebar once they've clicked on another video you've probably lost them so it's vital to keep their attention on the other hand you want it long enough to contain your message and essential details tip number two write a script have you ever watched a video and sat through four minutes of hesitation as the presenter struggles to think of what to say write out a script first and check it for errors be sure to make every sentence count rehearse it at least once to check that you don't stumble over the pronunciation of certain words check it for a natural flow and rhythm so that it's easy on the ear tip number three use a good quality microphone good sound quality makes a big difference and high quality microphones are inexpensive just search for YouTube microphone on your chosen online retailer site choose one that includes a pop filter these are the filters placed in front of a microphone that filters out the puff of pop sound people make when pronouncing certain words that contain the letters P or B tip number four loosen up before recording before you record your video drink some water and loosen up your mouth by reading aloud or exercising your facial muscles try to put some inflection in your voice and smile when recording if it's appropriate to the content tip number five use other voices if for any reason you don't want to record the narration yourself then you can hire someone on sites like Fiverr comm you can choose accents and gender to suit your message your business tip number six details count if you're narrating to a slideshow like this video then your personal appearance is irrelevant but if you're in front of the camera then check what's visible you should pay attention not only to your personal appearance but to what can be seen in the background too tip number seven optimize your video when you upload to youtube you'll notice all kinds of options in the editing area make good use of these as they all help with your videos search engine optimization check out my other video on this subject entitled YouTube SEO how to rank YouTube videos how to get more views and increase audience retention and finally if all this seems like too much work then hop over to my website at this address ww red spank aaahm use the contact form to get in touch and let's talk about how I can help you create affordable and effective videos that will boost your business with more leads thank you for watching I hope you found these tips useful please give this video a like leave a comment and subscribe for more videos of this type

ben Lovegrove

As found on YouTube

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